Aniruddda Nazre

Aniruddha Nazre


aniruddha nazreAniruddha Nazre - EVP Digital Media Services &  CSO  Reliance Pvt Ltd

Before SAP, Aniruddha Nazre worked for six years in the medical equipment industry, first in Zimmer, Inc..Bristol Myers and a division of Squibb and then also at Mathys AG (Synthes) in Switzerland. During this time, he developed many new product lines and received 7 American and 4 European patents.

In Pune, Aniruddha Nazre had his schooling at St. Vincent's High School, and then completed BE from COEP in Mechanical Engineering  in 1986, where  Aniruddha Nazre was the Gold medalist in University. After completing MS degree in Biomechanics from Michigan Technological University, he achieved his Doctorate degree in biomechanics from Hannover Medical Center in Germany. After many years of working in engineering, product management and business development, he completed an MBA from Harvard Business School.

Some remarkable investments made during his work duration in KPCB include Cleartrip, Naukri, MapMyIndia, InMobi, Virsa and LuxVue . Aniruddha  Nazre completed 19 investments during the 9 years at KPCB , 11 out of which investments are liquid.

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Is there a role for Intermediaries to enhance trust in the Sharing Economy by Aniruddha Nazre


Is there a role for Intermediaries to enhance trust in the Sharing Economy by Aniruddha Nazre Trust is a social lubricant that enables collaborative consumption markets and shared economy to work without friction.

Sharing saves people time, money but the belief are that someone gets permission to ride with strangers or to rent in a room.That they have never met. Yet this is one of the biggest concerns of using sharing economy services.

Aniruddha nazre sharing economy

According to PWC survey done in December 2014, only 19% share of the American adult population is involved in sharing econonmy transaction.1000+ surveys were conducted, 72% would like to participate in the shared economy in the next 24 months.

However, 69% say they will not trust the sharing of economy companies.To increase adoption and engender trust, the economy has developed a sophisticated chain of systems, algorithms,and finely calibrated systems of rewards,social graph integration, and behavioral analysis.

This is the next step in the development of eBay's leading person-to-market. The online setting presents a completely new context in which belief should be communicated without general predecessors and indicators.

With its many variables and unknowns,the Internet can be seen as a setting in which the knowledge of traditional rules and Everyday experiences do not apply, and as is considered to be a place of high risk.

Aniruddha  Nazre Theory of Economy


The user has to face privacy risk in personal information that can end in the hands of wrong people,and financial risk through transactions with untrusted parties. So the real question is, is sharing economy companies doing enough to establish trust?

Traditional brick and mortar commerce have a long history of face-to-face contact, and for many years,have been organized primarily among those parties who knew each other or were in near physical proximity.

Recently, however, transactions between parties have swiftly taken hundreds of miles away without the possibility of personal contact between transaction parties. Third party neutral arbitrators who provide information about crossing the market in.

The market have made a big impact on establishing trust and increasing liquidity and quantity.A great example is the financial services' industry,where third party agencies such as credit rating agencies (e.g., Experience and Equifax) have expanded the use of consumer credit widely.

If the banks are left to lend, then, they will lend only those big companies with which the banks have a personal relationship.A similar role is missing for third party information mediators in the online shared economy.

Sharing the economy companies need a third party to provide checks for identities,credit eligibility, driving records, criminal records, education, employment, legal status etc.

Based on the context of transactions of parties, companies like Onifido have the first incentive to increase trust through their online background check services. Certified checks for identity Onfido provides credit,criminal records, criminal records, education, employment and credit for both economy companies and

Traditional brick and mortar industries. Depending on Onfido's shared economy, services can increase trust and increase adoption.

written by Aniruddha Nazre

Aniruddha  Nazre Education

1997 – 1998 HARVARD UNIVERSITY Boston, MA
MBA, June 1998. Created and organized WesTrek as an active member of the Venture Capital Principal Investment Club. Captain of the Harvard cricket team. Vice President, Corporate Communications for the Health Industry Club.

1988 – 1991 TECHNICAL UNIVERSITY OF HANOVER Hanover, Germany
Ph.D. in Biomechanics. Thesis topic: “Optimization of a prosthesis for above-knee amputees”. Exchange scholar (similar to Fulbright scholar) of the German Academic Exchange Service

1988-1990. GPA 4.0

Master of Science in Mechanical Engineering. GPA 3.9.

1982 – 1986 College of Engineering Pune Pune, India
Bachelor of Engineering in Mechanical Engineering and Bachelor of Arts in German literature. Received gold medal in 1986. National Merit Scholar 1982-86. Ranked first in the University.

Aniruddha Nazre Experience


2012-: CSO & EVP Digital Media Services, Reliance Industries Ltd., Palo Alto & Mumbai2003

2011 Senior Partner, Kleiner Perkins Caufield Byers (KPCB) Menlo Park, CA2002 – 2003 SAP AG – Senior Vice President

1999 – 2002 SAPMARKETS,Inc -Managing Director,Americas Palo Alto,CA (SAPMarkets,Inc.was the e-Commerce software company and was acquired by SAP AG in 2001)

1998 – 1999 SAP, AG – Technical Assistant to the Cofounder, CEO and Chairman, Hasso Plattner

1995 –1996 SYNTHES, AG (Mathys) Berne, Switzerland, Group Manager, Business Development

1991 – 1995 ZIMMER, Inc. (A BRISTOL MYERS SQUIBB CO.) Warsaw, IN

1994 – 1995 Senior Research Engineer, Advanced Technology